12Jul/11Off
SpongeBob Tells a Twitter Tale
SpongeBob SquarePants’ next adventure will be shared solely on Twitter, in the latest example of companies finding ways to use the platform to meet business goals. Nickelodeon announced that its absorbent yellow hero will star in The Ice Race Cometh: A Twitter-Tale, as it unfolds from Tuesday through Friday in a project created specifically to be told in bites of 140 characters or less.
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