philip lelyveld The world of entertainment technology

4Jun/12Off

Best Buy Paints an Exciting Picture for Gamers at E3

For the first time, the team will be on the E3 show floor taking a real-life approach to gaming with a life-size 3D art installation highlighting the exclusive Multiplayer Raptor Armor skin. Attendees will be encouraged to step in the 3D painting as they pose with accompanying Halo props and walk away with a printed picture on behalf of Best Buy. The 3D artwork will be located in area F7 of the showroom floor.

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