How Unobtrusive 3D Actually Kills 3D Enjoyment
[Phil Lelyveld comment: No one would say 'don't give me muted tones, if the colors aren't bright it isn't really a color movie.' 3D is still in the early phase of cultural understanding. The act of putting on the glasses changes your expectations. So does paying the 3D surcharge.]
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People don’t want quiet fireworks. They don’t want mild hot sauce. They want an experience. The advertised experience. If you want to make a film in 3D, make it in 3D. Don’t make a 3D film where it feels just like 2D with floating credits. That’s not 3D. It’s 2D+.
I’ve come to the personal conclusion that 3D is an all or nothing affair. You either go for it and really have stuff pop and move and exploit the technology, or you just make a 2D film. I will never celebrate a film’s 3D for merely being unobtrusive. That’s a failure and every flat 3D flick just pushes me past my boiling point.
Read the full story here: http://www.filmschoolrejects.com/features/how-unobtrusive-3d-actually-kills-3d-enjoyment-rfure.php