Rising Popularity of 3D Content Drives the Global 3D TV Market
The global market for 3D TVs is projected to exceed 200 million units by 2018, primarily driven by increased consumer interest, falling prices of 3D TVs, and the introduction of 3D standards. Other growth drivers include soaring demand for digital media entertainment, growing penetration of high-bandwidth broadband services among households, and rapid proliferation of Internet enabled devices such as smart TVs, smartphones, and tablet PCs.
Major players in the global marketplace include AU Optronics Corp., Chimei Innolux Corporation, Hyundai IT Corporation, LG Display Co. Ltd., LG Electronics, Inc., Panasonic Corporation, RealD Inc., Samsung Electronics Co. Ltd., Sharp Corporation, Sony Group, VIZIO Inc. among others.
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