philip lelyveld The world of entertainment technology

16Oct/12Off

Don’t like 3-D Movies, Deal With it, Because They are Here to Stay

In 1990, three movies were released that were shown in 3-D in select movie theaters. Last year nearly 75 movies were released that were shown in 3-D in select theaters. There is no doubting the fact that movies shown in 3-D are becoming more and more popular as each year passes. And recently television screens that display movies and television shows in 3-D have been released, however they have received significant amounts of criticism, and while one day may occupy every household in the world, are currently simply not generating significant amounts of revenue. In my personal view and in the view of numerous industry analysts, the true potential of the industry lies in the companies who possess the technology and capabilities of not only shooting movies in 3-D, but also showing them in 3-D. IMAX Corporation (NYSE: IMAX), Dolby Laboratories Incorporated (NYSE: DLB), and Real D(NYSE: RLD) are some of the publicly traded companies that meet these specifications. Out of these three companies IMAX Corporation stands out as an industry trailblazer and leader. However Real D and Dolby both meet these requirements, and could be considered as healthy investments in the 3-D industry. Real D is more invested in the technology of 3-D, while Dolby is more diversified as opposed to just 3-D.

(Chart of IMAX financial data.)

See the full story here: http://beta.fool.com/makinmoney2424/2012/10/10/dont-3-d-movies-deal-it-because-they-are-here-stay/13877/?ticker=DLB&source=eogyholnk0000001

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