17Feb/11Off
BBC Worldwide Keen To Invest In More 3D Programmes For Future Content
Believing that 3D technology is the next stage of innovation in the history of television given the success of 3D movies in cinemas, BBC Worldwide will seek to invest in more 3D TV programmes for future content, an executive from the commercial arm of the UK’s public broadcaster has said.
Warning that a glut of poorly-made 3D content may precipitate the death of the format, she stressed that the quality of the 3D technology employed is paramount, and that it has to enhance the story.
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