philip lelyveld The world of entertainment technology

2Mar/11Off

Odd Couple Behind Nintendo 3-D Push

On Saturday, Nintendo launched its first all-new machine in nearly five years, a handheld player with a three-dimensional display that doesn't need the clunky glasses required for most 3-D viewing.

The landscape of the $50 billion videogame industry and the prospects for one of Japan's few remaining world-beating companies may rest on the fate of the new gadget, called the 3DS.

It's the latest production from an odd couple that has run Nintendo together for the past nine years: Satoru Iwata, the company's brainy technologist president, and Shigeru Miyamoto, its carefree and sometimes eccentric top game creator.

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