philip lelyveld The world of entertainment technology

5Apr/17Off

Naval officers bring virtual reality to Harrison Central High

13540285_G"It was crazy. I did not expect it to be that hard at all. It blew my mind. I learned from it, so now, I can take what I learned and move forward," Deniya noted.

"In the simulator, students can take a boat and operate it through virtual reality. They then extract the SEALS, go through a debrief, and get a grade on their performance throughout the situation," said Reynolds.

See the full story with video here: http://www.wlox.com/story/35069530/naval-officers-bring-virtual-reality-to-harrison-central-high

5Apr/17Off

HTC Unveils Subscription Service for Vive VR Headset Users

Taiwanese phone manufacturer HTC has rolled out its anticipated monthly subscription service for virtual reality content, including video games and short interactive films. For a $7 per month fee, users can download up to five VR titles a month from the online Viveport store. HTC is positioning the new service as a way for customers to try out an app before they decide to purchase it. The service is only available to owners of the HTC Vive VR headset. Among the titles initially available are “Everest VR” and “Mars Odyssey.”

See the full story here: http://www.etcentric.org/htc-unveils-subscription-service-for-vive-vr-headset-users/

4Apr/17Off

Virtual And Augmented Reality Boom for Wellington

Blackeye, which operates a virtual and augmented reality consultancy, says BlackpaperOne highlights huge opportunities for New Zealand in an industry that is transforming multiple sectors worldwide, such as entertainment – led by games, live events, education, travel, healthcare, real estate, advertising, building and retail.

Weta Workshop in Wellington has a close partnership with Magic Leap,...

8i, a Wellington-based virtual and augmented technology company, is another example of the industry thriving in Wellington and internationally.

Blackeye is a co-founder of PROJECTR, New Zealand’s national virtual and augmented reality centre, which opens in Wellington this month. The company is also a founding member of the New Zealand VR/AR Association, the national association for the virtual, augmented and mixed reality sector that has 120 members across New Zealand and is the official NZ chapter of the global VR/AR Association.

See the full story here: http://business.scoop.co.nz/2017/04/04/virtual-and-augmented-reality-boom-for-wellington/

4Apr/17Off

Pixie Technology uses fobs and augmented reality to locate your lost wallet

pixie-2[philip lelyveld comment; this is good if you lost something, but useless if it was stolen or moved out of range.]

Los Altos, Calif.-based Pixie sells Bluetooth LE-connected fobs that create a connection with each other. When you are holding a fob, such as the one attached to your smartphone, it establishes a connection to the nearby fob. And then it uses the location information to guide you to the other fob.

That’s where the AR technology comes in. You turn on the Pixie app on your smartphone and point your smartphone camera in a particular direction. If you are within range of another fob, you can see it appear on your camera screen as a digital overlay on the camera’s view. If you move closer, you can home in on the lost item.

If the item is out of range, Pixie will show the street address, time, and date of when it was last seen by the app.

Rivals include Tile and Trackr. The Pixie Points are about an inch long (47 millimeters x 35 mm x 3.4 mm), which makes them a little bulky to put on your keychain, smartphone, or in your wallet.

See the full story here: https://venturebeat.com/2017/04/03/pixie-technology-uses-fobs-and-augmented-reality-to-locate-your-lost-wallet/

4Apr/17Off

Mixing Realities In The Surprisingly Compelling Augmented Empire

augmented-empire-mid-1[philip lelyveld note: this is not AR, they create a virtual tabletop for game play.]

I’m pleased to report that Augmented Empire works rather well, using VR to draw you into a dystopian sci-fi future where you play as a mysterious criminal mastermind.

As the mastermind, you don’t need to actually sully yourself by committing any crimes directly. Instead you control your empire via a tabletop AR interface. That’s right, Augmented Empire is a game that’s using virtual reality to present you with a holographic augmented reality system that lives on your virtual desk.

Coatsink, the team behind the game, say that as you progress through the game’s narrative, you’ll see changes to your home accumulate, presumably reflecting your achievements.

Having your holographic projector be table sized is a smart touch for VR, allowing the world to be broken down into bite sized chunks. Although Coatsink could have given you the ability to move around a larger area, locking off your viewpoint feels a lot more comfortable for virtual reality.

The strongest element of Augmented Empire, however, is its narrative. The futuristic setting nods towards a larger dystopian world, and combined with the mysterious woman named Ashley who you issue orders to, you’re left with unanswered questions at the end of the demo. As a result, I’m deeply frustrated that I don’t have a Gear VR to find out the answers to these questions when the full game releases later this year.

See the full story here; https://www.thesixthaxis.com/2017/04/03/mixing-realities-in-the-surprisingly-compelling-augmented-empire/

4Apr/17Off

Kennett Square’s Ben Lang – Road to VR founder’s story

9_12_16_Frontline_BenLang-5-EditThe simulated adventure begins with your trusty dog atop Vesper Peak in Washington State. Then, it’s on to an underwater shipwreck with a whale swimming at arm’s length—and later a trip to the operating room for an examination of a human spinal chord and brain. Hosting this hour-long itinerary is Ben Lang of Kennett Square, Mushroom Capital of the World and the unlikely fertile ground for Road to VR.

Meanwhile, Lang was celebrating a year in business since launching Roadtovr.com as a Temple University student. At first, the blog was a hobby for a guy curious about technology. Lang had worked in tech journalism, and he figured the best way to learn about VR was to write about it. He found himself immersed in an exploding industry.

At the techie age of 26, Lang is the co-founder and executive editor of the leading virtual-reality news source. He doesn’t sleep much—and won’t—
until he popularizes the industry enough that supply-and-demand makes start-up prices affordable, giving the technology mass accessibility. Virtual reality “yields the richness of the digital ecosystem,” he says.

Lang has always viewed technology as something that can change lives for the better. “I look at my parents’ lives compared to mine,” Lang says. “When they left high school, how did they keep in touch with friends? I had Facebook. My mind races at night with what’s possible [with VR] beyond gaming and entertainment.”

See the full story here: http://www.mainlinetoday.com/Main-Line-Today/April-2017/Kennett-Squares-Ben-Lang-is-Breaking-the-Borders-of-Virtual-Reality/

4Apr/17Off

Virtual reality puts real-life spin on tackling emergencies at KLM

vr2-670x407The manager had 300 mechanics working in shifts in the hangar. Although there were regular fire drills, the manager was not sure how well people would react in a real emergency situation. The worry was that when they heard the alarm in a fire drill they just followed the person in front of them to exit the building without really knowing what they were supposed to do.

So Helmerhorst created a virtual reality evacuation scenario training as a mobile app for the mechanics. The mechanics simply start the app, insert the phone in a headset and off they go:

The beauty of what we created with the evacuation scenario is if have decent smartphone you can play this and the only thing you need is a headset. It’s just a piece of plastic and lenses.

It may seem simple, but what it creates is very powerful, adds Helmerhorst:

It’s an immersive experience and it’s an individual experience.

KLM has since created a VR scenario for CPR training. It’s still early days, but initial analysis shows that there’s a much higher retention rate on remembering the procedure.

See the full story here: http://diginomica.com/2017/04/03/virtual-reality-puts-real-life-spin-tackling-emergencies-klm/

4Apr/17Off

Get ready for ads to invade your HTC Vive virtual reality experiences

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HTC’s new VR ad service.

The service is being rolled out for developers on the Viveport platform and claims that it will  “maximize your ad revenue while maintaining a great user experience.”

Using what HTC is simply calling VR Ad Service, Viveport developers will now be able to easily place a variety of video ads, banner ads, 360° video and cinema-scale ads into their virtual experiences. Developers will be able to integrate the ads as in-app scenarios or slot them in as something to distract users during loading screens or post-experience end scenes.
They’ll also have the option of going down the route of placing ads directly onto 3D models in their VR experiences. For example, if a game character is wearing a blank T-shirt, it could be changed to have an advertisement for something. This is, admittedly, a less disruptive way of advertising to users.
4Apr/17Off

BJÖRK UNVEILS STUNNING VIRTUAL REALITY ‘NOTGET’ VIDEO

Warren Du Preez and Nick Thornton Jones directed the video, which initially premiered at Iceland's Airwaves Festival in 2016. Watch it below.

 

See the full story here: http://mixmag.net/read/bjoerk-unveils-stunning-virtual-reality-notget-video-video-blog

4Apr/17Off

Virtual reality for mine reclamation

964323-1-eng-GB_bgc-engineering-virtual-reality"I can show you a million 2-D drawings, but you’ll never understand it as clearly as if I show you the same information in 3-D using HoloLens," explained Bill Burton, VP at BGC, "This has the potential to revolutionise how we communicate on a day-to-day basis."

Some of BGC’s biggest projects involve land reclamation for mining companies.

See the full story here: http://www.miningmagazine.com/future-of-mining/future-of-mining-sustainability/virtual-reality-for-mine-reclamation/