Next Generation 3D (EMTech interview with Jim Mainard)
In a discussion with the CNN contributor and Fast Company's columnist, Ellen McGirt, Jim Mainard, who heads production at DreamWorks, the studio behind some of the highest grossing animated hits of all time Antz and Shrek, will cover the application of the studio's ground-breaking 3D technologies to a variety of entertainment, business and scientific fields.
Watch the 38 minute interview here
Amazing 3D Sound Experience! (Holophonic demo)
Philip Lelyveld comment: wear headphones to experience the 3D audio effect. The sound should move around your head and up and down your body. It is a good demo a well established holophonic sound localization technology.
Listen to the demo here
Santa story in first 3D e-book
Digital publisher Andrews UK has released the first 3D video-supported e-book onto the market through Apple’s iBookstore.
The company has included a six-and-a-half minute 3D film within the e-book A Dream of Christmas 3D, a story about a child dreaming of visiting Santa’s toy factory, written by Andrews UK c.e.o. Paul Andrews.
The e-book costs $7.99 (£4.99) and readers can access the 3D video when using Apple’s Digital AV Cable connected to a 3DTV.
See the original post here
Science to be taught in 3D [India]
Adding a new dimension to the learning experience, Educomp Solutions Ltd, an education service provider, has launched 3D modules in Physics, Chemistry and Biology.
Over a 1,000 schools in Tamil Nadu already have the smart classroom facility, the conceptual and strategic change to what is already available is said to be the first technology of its kind in the world. A seminar titled CLASS 2020 was organised recently in the city to introduce principals and teachers to the future of the classroom. ...
He also said that up to 400 modules were available, but were currently only for classes seven to nine. ...
Read the full story here:
Tomorrow’s world: The rise and rise of PC gaming
“We’re getting to the point where developers are learning how to best use 3D effects,” says Berraondo. “I think 3D is best described as an addition to your toolset but I compare its early use to that of HDR. When HDR first came out every developer put massive amounts of lens flare in, every game had sunset scenes but it lost its effect because of that.
“That’s been the case with 3D both in film and games, there have been some developers that have added 3D really late on in the process and you can tell it’s just tacked on. This kind of practice doesn’t do anyone any favours and people start to view 3D as a gimmick because of that, whereas if you actually have 3D thought about from the beginning it becomes much more effective.”
See the full article here
Martin Scorsese Calls Filming ‘Hugo’ in 3D ‘An Enjoyable Headache’
"Most people have stereoscopic vision so why belittle that element of our existence?" Scorsese said at a post-screening panel with key members of his below the line crew at the Regal 14 in downtown Los Angeles. "Why not use it? Everything moves along and there's no major catastrophe. We're basically headed for holograms. You have to think that way."
Hugo, a Paramount release starring Ben Kingsley and Sacha Baron Cohen, opens Nov. 23.
See the original short post here
3D in Schools (resource list)
... Since T.H.E. Journal last wrote about 3D technology in K-12 education a little more than a year ago, the number of brand manufacturers now using DLP chips to create affordable 3D classroom projectors has doubled to 18. Consequently, more and more schools are equipping their classrooms with this technology. ...
What to Watch
The 3D education market is not characterized by an overabundance of content but, while new offerings work their way through the development pipeline, schools can begin engaging students with 3D models, simulations, and lesson plans from these providers.
Amazing Interactives – This British developer offers 3D lessons on everything from the solar system to Shakespeare, with content geared toward a wide range of ages.
Cyber Science 3D – The Cyber Science VR is a complete turnkey system featuring a projector, peripherals, glasses, and content focused on anatomy.
Designmate – Eureka software offers educators 3D science content, including videos, quizzes, and simulations with a library featuring more than 6,000 topics and 1,000 virtual experiments and lab-based activities.
Discovery Education – Starting early next year, the company will begin rolling out interactive models compatible with 3D projector systems, focusing on anatomy and other subjects, through its Discovery Education streaming service. Later in 2012, Discovery will team up with partners IMAX and Sony to launch a series of consumer and educational videos on Blu-Ray with titles like America's National Parks and China Revealed.
Eanim — This European content developer offers both standalone animation and 3D software applications, including Genom, its natural science and anatomy program, and Nobo, a comprehensive content library focused on history, literature, and art.
JTM Concepts – The Classroom3 library features more than 60 lessons on mostly math- and science-related topics, from geometric models to simulated hurricanes.
Tactus Technologies – Since debuting its interactive 3D dissection program V-Frog in 2008, the company has added additional species, including flatworm, sponge, and jellyfish.
XpanD – In addition to selling 3D glasses, XpanD also aggregates content from a wide variety of sources, partnering with many of the companies listed here for schools not looking to shop around.
...
Read the full, lengthy article here


