Golden State Warriors experiment with VR
The NBA is exploring the idea of harnessing virtual reality technology to improve the game experience for their fans. Commissioner Adam Silver met with Stanford virtual reality expert Jeremy Bailenson this spring to exchange ideas. But the NBA has also experimented with virtual reality on its own.
In February, the league filmed the NBA All-Star Game in virtual reality and made the content available to fans through Samsung’s Milk VR application that allows anyone with a Samsung Gear VR headset and a Samsung Galaxy Note 4 smart phone to download and experience virtual reality content.
In March, the Warriors tried an experiment with Orange County-based Next VR to broadcast a game in virtual reality from cameras mounted on the scorer’s table.
The virtual reality live stream from the Warriors-Mavericks game was available only to a select number of Golden State executives involved in the test, but the experiment was successful enough that Lauer said they’re going to continue testing from a variety of camera angles and viewpoints.
...“One, we have to make sure the technology works, and two, there’s a lot of media rights issues. We’re not allowed to just stream a game,”...
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