Marxent Positioned At Center of $100 Billion Virtual and Augmented Reality Market
Marxent positions itself as the leader in branded Augmented Reality experiences for retailers and manufacturers and virtual 3D products. Companies like SanDisk, Baxter Pharmaceutical and Lowes, among many others partner with them for AR apps that get results, delight customers and defy reality.
The 45 year-old Beck Besecker and his brother Barry (Marxent CTO) founded the company in 2011. But the venture-backed creator of 3D virtual products has experienced more than his fair share of business-related obstacles. Throughout his career as an innovator, Beck has experienced failures ranging from unenthusiastic audiences to over-saturated markets to failed business models that he changed again and again.
See the full profile here: http://www.forbes.com/sites/brucerogers/2015/12/21/marxent-positioned-at-center-of-100-billion-virtual-and-augmented-reality-market/