Deluxe Launches VR Unit to Facilitate Industrial-Scale Virtual Reality Productions
Deluxe Entertainment Services officially took the lid of Deluxe VR on Monday, announcing a dedicated creative services unit for virtual reality (VR) projects. Deluxe VR is being headed by Malte Wagener, who previously was VP at Deluxe’s Method Studios and Company 3. The unit will have its official coming-out at NAB next week, where it will show off two VR experiences.
Deluxe VR consists of a team of 35, but also taps into the existing resources of its parent company, including its network of 3,000 artists worldwide.
Last April, the company began to quietly assemble a team of specialists from both the world of visual effects and video game production.
Wagener himself also has a background in both...
...ready for the next step, when studios want to produce experiences that aren’t just two or three, but 20 minutes long. And maybe not just as a one-off, but as a serialized production. “It has to be at an industrial scale,” said Wagener.
See the full story here: http://variety.com/2016/digital/news/deluxe-vr-launch-1201749398/