philip lelyveld The world of entertainment technology

8Jul/16Off

Pokemon GO launches in Liverpool as augmented reality characters appear on city streets

14842501-largeUsers will be abkle to see the character projected on the street via their smart phone and can catch it by 'throwing' a Pokeball. The game also includes strategically placed 'training gyms' for the Pokemon and other power ups scattered around the city.

The game means Pokemon will appear in Liverpool city centre and surrounding areas, including famous landmarks and heritage buildings. Some Pokemon will be exclusive to this part of the country.

The creator of the game, Niantic Labs, says: "Some wild Pokémon appear in their native environments—for example, Water-type Pokémon may appear near lakes and oceans. Once players have encountered a Pokémon, they can catch it by using their smartphone’s touch screen to throw a Poké Ball. Poké Balls and other special items can be found at PokéStops located at interesting places, such as public art installations, historical markers and monuments."

The game, which includes in-app purchases, is currently ranked number in the App Store and has users across the world playing.

However, it has attracted criticism due to its high battery usage, with many users taking alternate power sources on their 'Pokemon hunts'.

See the full story here: http://www.liverpoolecho.co.uk/whats-on/shopping/pokemon-go-launches-liverpool-augmented-11585417

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