philip lelyveld The world of entertainment technology

18Jan/17Off

izmocars Says Content Will Be Determining Factor for Virtual Reality Success as Company Heads to NADA 2017

 izmocars, the only virtual reality provider in auto with a robust silo of VR content available now, will be sharing the future of retailing with dealers when they bring their virtual reality solution, izmoVR, to the National Automotive Dealer's Association (NADA) Conference, January 26-29, 2017 in New Orleans. izmoVR will be on display with vehicles ready for attendee's virtual customization and driving enjoyment.

Virtual reality is exploding with Kzero estimating 28 million people could be paying for virtual reality content and hardware by 2018, up from 4.8 million early adopters this year. With the price of the necessary equipment coming down and the technology vastly improved, virtual reality is no longer out of reach at the dealership level.

"It's no longer a question of 'how' the auto industry will use virtual reality in showrooms, but rather 'how soon,'" said Tej Soni, Founder of izmocars.

izmocars is the only VR provider in automotive with the necessary, high-quality content needed to engage customers and bring them into showrooms using virtual reality.

See the full story here: http://finance.yahoo.com/news/izmocars-says-content-determining-factor-133500129.html

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