philip lelyveld The world of entertainment technology

30Mar/17Off

Augmented Reality Can Make Good-for-You Food Look More Attractive, Making It Easier to Eat Well

3o7bueijLoH6zOH12oAccording to Will Chu at Food Navigator, Okajima believes changing the color of certain foods to make them brighter or more appealing could improve the diets of consumers by encouraging the brain to see the augmented healthy foods as more delicious-looking.

In a study by Okajima, published in the journal Brain and Cognition, he calls this "eating with our eyes"—using visually beautiful images of food to satisfy hunger.

See the full story here: https://augmented.reality.news/news/augmented-reality-can-make-good-for-you-food-look-more-attractive-making-easier-eat-well-0176795/

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