philip lelyveld The world of entertainment technology


Augmented reality startup wins China Australia Millennial Project

A hyperlocal, real time, augmented reality app that allows users to take adventures through their city has been named the winner of the 2017 China Australia Millennial Project (CAMP), a program that brings together 100 young people over 100 days to cocreate new business ventures centered around innovation.

"kind of like Pokemon Go and Groupon mixed together to have an awesome experience."

Beginning in 2015, the CAMP program was created to boost cooperation between young Australian and Chinese innovators.

"When it comes to Australia's future it's not necessarily going to be categorised by resources and expensive commodities, it's going to be characterised by ideas and services..."

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