philip lelyveld The world of entertainment technology


You can now drink augmented reality cocktails at City Social bar in London

1440-2 1440Just when you thought mixology couldn't get any more preposterous, we give you... augmented reality cocktails. (Not to be confused with virtual reality.) But actually, gimmicks aside, the new "Mirage" cocktail menu at Jason Atherton's City Social bar in London, which has been two years in the making, is well worth a try. Rather than make the animations the focal point of the cocktail experience, which might have been rather tiresome after drink two, the team at City Social has kept them ornamental, like a garnish. Most importantly, the tech doesn't compromise the quality of the drinks. They're still stellar.

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