philip lelyveld The world of entertainment technology

6Aug/17Off

Will Virtual Reality Remain a Zero Billion Dollar Business? Not According to Iñárritu

960x0During the past four years in which this project has been growing in my mind, I had the privilege of meeting and interviewing many Mexican and Central American refugees. Their life stories haunted me, so I invited some of them to collaborate with me in the project. My intention was to experiment with VR technology to explore the human condition in an attempt to break the dictatorship of the frame, within which things are just observed, and claim the space to allow the visitor to go through a direct experience walking in the immigrants’ feet, under their skin, and into their hearts.Iñárritu had successfully taken me into a story and a world he created, making the massive technology nearly invisible and getting me totally absorbed.

During the last third of the installation I was able to review the faces of the people whose true stories were blended into what I had just witnessed (experienced). In the days since, my recurring question remains: what would Trump make of this VR experience?

CARNE y ARENA is a very successful glimpse into how VR can be melded into and transform a storyteller’s vision.

See the full story here: https://www.forbes.com/sites/bradauerbach/2017/08/05/will-virtual-reality-remain-a-zero-billion-dollar-business-not-according-to-inarritu/#3eb6be0f7fe8

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