Millennials Regularly Use Variety of Apps for Digital Services
For example, while only 39 percent of consumers over 35 use two or more apps to stream music, almost 60 percent of millennials will commonly do so on a regular basis.
Millennials also consume music differently than other age groups, suggests the study. “These younger users are 21 percent more likely to choose songs to play on demand, instead of streaming music without making changes,” notes TechCrunch.
Millennials are also more likely to use such apps for photo-sharing, sending videos and group chats.
“This is one of the larger differences between younger users and older users,” adds TechCrunch. “The 35-plus crowd prefers plain text messages to communicate, while their younger counterparts have since moved on."
See the full story here: http://www.etcentric.org/millennials-regularly-use-variety-of-apps-for-digital-services/