philip lelyveld The world of entertainment technology

2Oct/17Off

PlayerUnknown’s Battlegrounds (PUBG)

An early version was created in a year for less than $5 million by a team of 40 developers....   Bluehole "effectively disrupted the market," Benchmark Co. analyst Mike Hickey said.  ....A tentpole game from a big publisher, meanwhile, often takes hundreds of employees years to make and can cost tens of millions of dollars if not more, plus additional spending for marketing.

See the full story here: http://tinyurl.com/ycw37uah

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