AdHawk’s Tiny Sensors Could Enable Much Smaller VR Headsets And AR Glasses
The Kitchener, Canada-based company has raised $4.6 million in a funding round led by Intel. AdHawk Microsystems said that its smaller, faster, more power-efficient motion-tracking solutions will render camera-based eye tracking obsolete. And they will pave the way for a new generation of highly immersive AR/VR experiences.
So far, most eye-tracking systems, like Tobii’s products, have relied on cameras.
Unlike camera-based eye-tracking that needs to be tethered to a computer, the AdHawk system can be embedded in AR/VR headsets or glasses and worn comfortably all day.
AdHawk can capture thousands of data points per second, enabling a system based on the chips to be able to predict where a user will look next, leading to more immersive AR/VR experiences.
AdHawk’s eye-tracker replaces the cameras with ultra-compact micro-electromechanical systems — known as MEMS — that are so small they can’t be seen by the naked eye. These MEMS eliminate power-hungry image processing altogether, resulting in big improvements in speed and efficiency and size.
The AdHawk can predict where an eye will move up to 50 milliseconds (50 one-thousandths of a second) in advance.
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