Daqri ships augmented reality smart glasses for professionals
Los Angeles-based Daqri is betting that AR — a technology that overlays digital animations on top of the real world — will take off first in the enterprise, where customers are willing to pay a higher price in order to solve complex problems. The idea is to help people solve real-world problems, like fixing a jet engine or piecing together an assembly. Daqri argues that the gains in productivity and efficiency make up for the initial cost.
At $4,995, the system is not cheap, but it is optimized to present complex workloads and process a lot of data right on the glasses themselves.
Roy Ashok recently replaced company founder Brian Mullins as CEO.
See the full story here: https://venturebeat.com/2017/11/07/daqri-ships-augmented-reality-smart-glasses-for-professionals/