philip lelyveld The world of entertainment technology

18Dec/17Off

All the world’s a virtual stage: augmented reality theatre venture raises cash

methode-sundaytimes-prod-web-bin-3f3bc430-e265-11e7-b446-30898d5bb4d6A start-up that promises a new type of theatre experience has raised £3m from investors, including the founders of online estate agency Purplebricks.

Ellipsis Entertainment is developing a method of “fusing augmented reality with the sets and actors of traditional theatre”, said co-founder Andrew McGuinness, an advertising executive.

See the full story here: https://www.thetimes.co.uk/edition/business/all-the-worlds-a-virtual-stage-augmented-reality-theatre-venture-raises-cash-th90s2s9w

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