3Aug/18Off
Augmented Reality Shopping Service Launched
Rather than using augmented reality to bring individual products to a specific location for visualization, this approach takes the consumer into the entire shopping environment through AR.
The service, called AR Market, gives mobile shoppers an online shopping experience similar to being in a physical store. Products can be viewed via 360-degree AR videos. Lifestyle products, fashion and consumer electronics are featured.
Plans are to add next-generation technologies, featuring AR, artificial intelligence and 3D modeling.
See the full story here: https://www.mediapost.com/publications/article/323117/augmented-reality-shopping-service-launched.html