Magic Leap wants to create art, not just technology
Looking ahead, Magic Leap plans to have its developer and creator conference in Los Angeles on October 9th and 10th. It'll be the first chance for the company to truly gather its community together. In addition to going over every aspect of their technology, Magic Leap also plans to highlight its existing developers and partners. In particular, that includes its relationship with Unity and Fortnite creator Epic, whose 3D engines are used to build AR experiences. As with most developer conferences, there will be a keynote (that's also live-streamed to the public) and a combination of technical and experiential sessions. The company plans to open registration for the conference soon.
"[Magic Leap One] is not the kind of product that everybody on the planet knows what it is, or why they need it, and so it's very hard to just kind of put it on the shelf at the store and hope people buy it," Caraeff said. "What matters is you gotta get people to try it. Once people try it, they say, "Ah, I understand what this is, I can see this now."
See the full story here: https://www.engadget.com/2018/08/25/magic-leap-hands-on-art/