It shouldn't go unnoticed that Google ended its VR camera development project with IMAX in August, and Star VR, which made the headsets IMAX used in its VR centers, is shutting down its VR business. To continue to offer a VR experience, IMAX would have had to switch from Star VR's wider-screen models to standard VR headsets, eliminating whatever technical it might have been leaning on to attract consumers.