How 3 Augmented Reality Hardware Startups Are Preparing for the Consumer Market
Focals by North
North actually released its consumer AR glasses, simply dubbed Focals, late last year. The company still used CES as a kind of public coming-out, and showed off one of the most polished takes on AR eyeware yet. Focals look and feel just like a pair of regular glasses, and even come with multiple frame designs.
Project Aurora
Chinese consumer electronics upstart Rokid, which is also active in the smart speaker and voice assistant space, showed off two different pairs of glasses at CES: A productized version of its first-generation model dubbed Rokid Glass, which includes a camera and offers facial and object recognition technology, and a new consumer prototype.
Nreal Light
Some of the biggest names in AR, including Microsoft with its Hololens and Magic Leap, were virtually absent from CES. That gave others a chance to steal the spotlight, and no other company was as successful at this than Nreal with its Light glasses. Positioned as a more stylish Magic Leap competitor, Nreal showed off an impressive demo reel of 3D AR experiences.
See the full story here: https://variety.com/2019/digital/news/ces-2019-ar-headset-startups-1203107460/