philip lelyveld The world of entertainment technology

18Jan/19Off

Top toy trends for 2019: YouTube, augmented reality, more

image-2“Whether kids are using augmented reality to find their favorite collectible Shopkins characters, building wall walking robots, going back to some basic craft play with new twists or customizing their own fashion dolls to be the next social media star, 2019 will be an awesome year for those who are young at heart."

“Kids love watching kids just like them on their favorite shows, and that’s why some of the most famous kids these days are YouTube stars," Schacht says. Ryan's Mystery Egg from Bonkers Toys, a toyline based on Ryan ToysReview YouTube show, which has more than 17.8 million subscribers, was one of the hottest toys in 2018.

Kid-friendly AR

"The toys can stand on their own or be enhanced by the technology, making them even more exciting to kids."

Mysterious surprises

Toys offering some kind of surprise factor have been on trend for the past two years, whether it's unboxing to find mystery accessories and blind bag components, or additional features like a burst of confetti as kids open the package, says Schacht.

Custom creativity

In 2019, kids will love anything personalized that allows them to make something their own, inject their own style or play with something in different ways.

Nurturing animals

According to Schacht, toy manufacturers are keeping up with the animal care trend, with plush toys that kids can take care of, interactive pets and kits that incorporate veterinary science.

See the full story here: https://www.newsday.com/lifestyle/family/toy-trends-2019-1.26058278

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