philip lelyveld The world of entertainment technology

28Jun/19Off

Harry Potter Augmented-Reality Game Is Off to a Slow Start

“Wizards Unite,” launched last Thursday, was downloaded 4.7 million times in its first six days, according to estimates from Sensor Tower Inc. By comparison, the augmented-reality game “Pokémon Go” attracted 32 million downloads over the same period following its release in July 2016, the analytics firm said. The games share a developer, venture-backed Niantic Inc.

See the full story here: https://www.wsj.com/articles/harry-potter-augmented-reality-game-is-off-to-a-slow-start-11561636813

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