philip lelyveld The world of entertainment technology

29Jul/19Off

L’Oréal brings augmented reality, artificial intelligence experiences to Shopee

2019_07_24_76842_1563944265._largeAvailable in the latest version of the Shopee application, the feature is powered by augmented reality (AR) and artificial intelligence (AI) technologies, allowing users to virtually try different shades of beauty products on their skin before buying them.

The company said in a statement that Shopee BeautyCam was launched following the acquisition of ModiFace, a company that creates augmented reality tech for beauty brands.

See the full story here: https://www.thejakartapost.com/life/2019/07/27/loral-brings-augmented-reality-artificial-intelligence-experiences-to-shopee.html

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