philip lelyveld The world of entertainment technology

31Jul/19Off

Costs of Teaming With Social Media Influencers on the Rise

Smartphone_Faces_SocialA report from Klear points out that nano-influencers on YouTube (with 500 to 5,000 followers) earn an average of $315 per video, and power-influencers (with 30,000 to 500,000 followers) charge an average of $782 per video.

“Brands are willing to pay a premium for video posts on Instagram, too,” reports eMarketer. “Nano-influencers make an average of $114 per video post on Instagram, compared with $100 for an image post and $43 for a story. Power users make an average of $775 for an Instagram video, $507 for an image post and $210 for a story.”

See the full story here: https://www.etcentric.org/costs-of-teaming-with-social-media-influencers-on-the-rise/

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