philip lelyveld The world of entertainment technology

4Oct/19Off

Osmo and Disney create AI-based children’s drawing app for Frozen 2

frozen-SuperStudio_3-4_Product_Game1Kids guide the story in Osmo Super Studio by creating real-world drawings that are “pulled” into the story’s digital world. It boosts kids’ creativity as they help to shape the storyline with whatever they imagine belongs in the tale. Kids can follow Anna, Elsa, and the whole Frozen crew through the story, adding their original art and immersing with the story.

The platform uses AI to discern what a child is drawing in front of the iPad’s camera. It can see colors and shapes, and that makes the interaction with the child seem more magical.

Osmo’s proprietary Reflective AI technology — which allows iPad or Fire Tablet cameras to “see” physical objects in front of it — is at the heart of this new drawing experience that gives kids a blank canvas to express themselves through story and by drawing their favorite Disney characters.

Osmo Super Studio is suggested for kids ages 5 and up and is available as an add-on to existing Osmo sets for $19. Target will carry an exclusive Super Studio Kit that includes an Osmo iPad Base for $59.

See the full story here: https://venturebeat.com/2019/10/04/osmo-and-disney-create-ai-based-childrens-drawing-app-for-frozen-2/

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