Target And Other Retailers Give Augmented Reality A Deeper Look
That’s an opportunity for a company called Cupixel, which is leveraging augmented reality (AR) into an app to help would-be creators.
The company matches the AR in the app with a $70 kit they began selling over the summer via the Home Shopping Network. The kit is sort of an “artist in a box” setup, which comes with custom canvases, pencils, paint, brushes and frames – everything customers need to create 9” x 9” pieces of artwork.
The customer can either upload a photo of their own or pick one from Cupixel’s online gallery. The software then recreates the picture into a sketchable image. On the phone or tablet screen, the chosen image is divided into nine squares that correspond with the nine canvas tiles provided with the kit. By using the device’s camera, the artist can see the image they are creating laid out over the canvas, and can then follow the lines with pencils and brushes.
At the end of the experience, the paint puts the nine tiles together – and a masterpiece is born.
See the full story here: https://www.pymnts.com/news/retail/2019/target-and-other-retailers-give-augmented-reality-a-deeper-look/