philip lelyveld The world of entertainment technology

19Nov/19Off

Snapchat fact-checks political ads, unlike Facebook, says CEO Evan Spiegel

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KEY POINTS
  • Snapchat has a team dedicated to fact-checking all political advertising on the platform.
  • Snap’s policy represents a middle ground in a debate that has been largely defined by extremes as Facebook pushes for no regulation and Twitter grapples with removing political ads altogether.

 

“We subject all advertising to review, including political advertising,” he said Monday. “And I think what we try to do is create a place for political ads on our platform, especially because we reach so many young people and first-time voters we want them to be able to engage with the political conversation, but we don’t allow things like misinformation to appear in that advertising.”

He compared Snap’s policy on political ads to cable TV. “That might be more similar to cable rather than broadcast,” he said.

Under Federal Communications Commission rules, broadcast television stations cannot censor certain political advertisements based on accuracy concerns. Cable television networks are not bound by the same federal policies.

See the full story here: https://www.cnbc.com/2019/11/18/snapchat-fact-checks-political-ads-unlike-facebook-ceo-evan-spiegel.html

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