28Feb/20Off
Let’s Be Honest: The Augmented Reality Market Is Literally All About The Smartphone Right Now
... not very upfront about the fact that almost all the value in the augmented reality ecosystem is currently being generated by AR on phones. And that this will continue for likely another four to six years.
At first glance, the legend is spectacularly unhelpful, providing labels for chunks of data that don’t seem to exist in the chart. At closer glance, there are slices of units in the mobile VR, standalone VR, tethered AR, and smartglasses categories. They’re just so small that they almost entirely vanish compared to the Handheld AR category.
See the full story here: https://www.forbes.com/sites/johnkoetsier/2020/02/27/lets-be-honest-the-augmented-reality-market-is-literally-all-about-the-smartphone-right-now/#3052bd3f118d