philip lelyveld The world of entertainment technology

15Mar/20Off

‘Today’ adds augmented reality coronavirus logo to Studio 1A

today-coronavirus-arAlthough its Saturday anchors originated the March 14, 2020 edition of “Today” from Washington, D.C., NBC News still had the show’s main studio in NYC up and running — and it made multiple appearances with an augmented reality element.

As the show often does with the top story, the 40-foot curved video wall in Studio 1A was used for a “walk and wander” and “video on video” handheld floating shot while imagery and headlines appeared on it.

See the full story here: https://www.newscaststudio.com/2020/03/14/today-augmented-reality-coronavirus-logo/

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