By late-2018, the founders had decided to move their focus solely toward industrial rollouts of their headset.
“As we looked across the consumer landscape, as we looked across the industrial landscape, as we looked across government, it became very clear that where that value-driven use case is ripe today is much more in the industrial landscape,” Mira co-founder and COO Matt Stern told TechCrunch in an interview.
Mira’s device is about as simple as the task requires, integrating a slot-in design for users to pop in an older-generation iPhone and physically connect it to a head-mounted camera that allows workers to scan items and markers. There are a number of advantages to this type of device. It’s cheaper, it’s simpler to operate and it’s easier to integrate into a company’s enterprise device management structure.
See the full story here: https://techcrunch.com/2020/07/23/augmented-reality-startup-mira-announces-10m-more-in-funding-from-sequoia-and-others/