philip lelyveld The world of entertainment technology


Can VR concerts save a music industry brought to its knees by Covid-19?

Ever wanted to travel to an alien world on a virtual spaceship to see David Guetta’s avatar DJ-ing your own personal concert? Well, now you can, thanks to a new VR experience called Sensorium Galaxy, a multi-user social virtual realityplatform where users are transported to virtual alien ‘worlds’ to watch their favorite DJs in concert.

These worlds come with “supernatural features,” as Sasha Tityanko, Sensorium’s deputy CEO (Art & Marketing) explains. One such world, called Prism, is “a remote planet filled with black rock, lakes, and oceans,” where “everything transforms and evolves, under the influence of music that the artist plays while they’re giving a performance”.

There are obvious benefits to using virtual reality for live music performances, not least the ability to experience them in a way that would not be possible in real life. Virtual concerts are accessible from anywhere, at any time, so you don’t have to wait years for your favorite artists to tour in your country. 

Virtual reality is only now approaching mainstream adoption in a meaningful way. Right now, there are just four main players when it comes to mainstream VR headsets you can use at home, including Oculus, PlayStation, HTC, and Valve – and these headsets don’t exactly come cheap. 

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