A main factor in the continued growth of animated commissions since 2018 is the increased accessibility and variety of adults’ Animation. This has attracted a greater, more varied, viewership. As VoD platforms see a greater demand, they then commission more Animation, further increasing the availability and variety of animated series available. However, the influence of COVID-19 on the film and TV industry must be considered. Lockdowns have encouraged consumers to explore the content available in their VoD libraries. Additionally, many of the increased risks and costs of live-action production resulting from the pandemic do not apply to Animation.
...what makes these new US commissions stand out is that they are not Comedies. Being part of popular franchises guarantees these titles a high level of viewership. Moreover, they will introduce an even wider range of audiences to non-comedic Animation genres, perpetuating Animation’s ongoing cycle of growth.
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