philip lelyveld The world of entertainment technology

7Jan/22Off

Mojo Vision Raises Additional $45M to Put Smart Contacts in the Eyes of Athletes

Mojo Lens is ostensibly years away from commercialization, however the company announced at CES 2022 that it’s taking a step forward by partnering with a number of fitness brands to explore how to better integrate its smart contact lenses into sports and training. Mojo Vision has partnered with Adidas Running, Trailforks, Wearable X, Slopes and 18Birdies. ...

Much like Elon Musk’s brain-computer interface (BCI) startup Neuralink, Mojo Vision sees early applications first targeting those afflicted with bodily impairments; in Mojo’s case, it aims to use Mojo Lens to create enhanced image overlays to alleviate certain visual impairments. ...

See the full story here: https://www.cnet.com/tech/computing/ditch-the-smart-glasses-mojo-visions-smart-contact-lenses-want-to-track-your-fitness/

and here: https://www.roadtovr.com/mojo-vision-45m-investment-smart-contacts/?utm_medium=email&_hsmi=200248397&_hsenc=p2ANqtz-_ycwSLdfiql5KDN7Vgw3GhOc4_Lren1zlgExtB9WLQiyrY4XZXfoJI2cirDXgvQV2Zi-AUD0Cgybdq-tPWDy87ossrCg&utm_content=200248397&utm_source=hs_email

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