philip lelyveld The world of entertainment technology

New MIT Research Shows Spectacular Increase In White Collar Productivity From ChatGPT

... The team asked 444 white collar workers to do writing and editing tasks along the lines of marketing, grant writing, data analysis, and human resources and then split the group into two: one that used ChatGPT and one that did not. ...

The ChatGPT using group was 37% faster at completing tasks (17 minutes to complete vs. 27 minutes) with roughly similar grades (level of quality), and as the workers repeated their tasks for improvement the ChatGPT groups quality went up significantly faster. In other words, ChatGPT did make work speedier with no sacrifice in quality and then made it easier to “improve work quickly” using the tool. ...

Then they asked the participants to “iterate” on their work to improve quality and once again the ChatGPT group outperformed their peers. As this chart shows the aided team scores higher quality at the outset and after multiple iterations the two groups start to come together. This is true despite the fact that 68% of the ChatGPT group submitted results from only one query, essentially saying that ChatGPT is dramatically reducing effort (ie. people are not iterating a lot to get a better and better answer). ...

The tool somewhat reduces brainstorming, greatly reduces rough draft creation, but is then more actively used during the final editing process.  ...

To me this study confirms my belief that Generative AI and ChatGPT in particular has an enormously positive role to play in our business and personal lives in the future. It’s up to us, as users, to learn to use it for good.

See the full story here: https://joshbersin.com/2023/03/new-mit-research-shows-spectacular-increase-in-white-collar-productivity-from-chatgpt/?fbclid=IwAR2orYiJDtXDZuCC9YzhfiMIGqf7mLkdPTgWmPkUoP6qvh03QWsb2ky0-aA