Telly Offers Free Smart TVs Featuring Ads on Second Screen
Telly, the TV hardware startup led by Pluto TV co-founder Ilya Pozin, is shaking up industry business models by offering 500,000 smart TVs free to consumers willing to watch 24/7 ads on a split screen with streaming TV shows and movies. ...
Calling his new venture “the biggest innovation in television since color,” Pozin said that “for too long, consumers have not been an equal part of the advertising value exchange. Companies are making billions of dollars from ads served on televisions, yet consumers have historically had to pay for both the TV and the content they watch. All of that changes today.” ...
Pozin emphasized the technological sophistication of his new set:
- Smart Screen: In addition to the informational feeds, “Telly’s artificial intelligence helps deliver reviews and content recommendations, all on one device” and provides a voice assistant that responds to “Hey Telly.”
- Video Calling: Allows viewers to hold work meetings or watch content together with friends and family.
- Video Games: Telly’s “Game Room” is programmed with more than 40 video games, from arcade classics to immersive multiplayer experiences.
- Fitness: Telly is equipped with advanced motion-tracking for its complement of fitness programs.
See the full story here: https://www.etcentric.org/telly-offers-free-smart-tvs-featuring-ads-on-second-screen/
