philip lelyveld The world of entertainment technology

16Jun/23Off

AI’s got talent: Meet the new rising star in media and entertainment

Computer generated imagery (CGI) made its film debut in 1957 with a purple spiral expanding out of an eyeball in the opening credits of Alfred Hitchcock’s thriller “Vertigo.”

... NVIDIA Omniverse Audio2Face, for example, lets artists generate realistic facial expressions and emotions from a real time or recorded audio source. The beta reference application simplifies animation of a 3D character to match any voice-over track for film, games, digital assistants and more. The app can be used for interactive real-time applications or as a traditional facial animation authoring tool. ...

The Omniverse Audio2Gesture (A2G) neural network  is trained to generate body motion derived entirely from an audio source.  ...

HYPER-PERSONALIZATION. Analyzing data ­– such as box office, sweeps and readership — has long been an important focus of M&E. Content providers have become increasingly sophisticated in tracking how consumers use their platforms. Many already employ ML to suggest content based on an individual’s habits and preferences. Gaining better, more granular understanding of customers is essential to the industry’s current massive push to identify and deliver highly personalized content. More interaction provides more data for AI-enabled algorithms. That means better, on-target recommendations and playlists for content delivered to a preferred mobile device, PC, smart TV, digital media player or game console. ...

See the full, lengthy article with embedded videos here: https://venturebeat.com/ais-got-talent-meet-the-new-rising-star-in-media-and-entertainment/

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