philip lelyveld The world of entertainment technology

6Aug/23Off

Roblox Met collaboration unveiled with museum’s new app

... And now a new collaboration with the game boasts a trip to see the works of New York’s Metropolitan Museum of Art without having to leave your laptop. This Roblox Met series comes through the museum’s new augmented reality app Replica, which allows visitors to scan works at the museum and transfer copies of them to their Roblox account. And while it may not be as revolutionary as director and chief executive Max Hollein may have you believe when he calls it “ a testament to the Met’s ambitious exploration of educational initiatives that inspire playful connections with art in the museum as well as in the digital realm,” it certainly does have a sweet charm to it.

When compared to the likes of Metaverse’s strange, dead mall energy and in-your-face capitalist hustle culture, it’s hard not to see this Roblox Met collaboration as something more positive.  ...

See the full story here: https://www.art-critique.com/en/2023/08/roblox-met-collaboration-unveiled-with-museums-new-app/

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