philip lelyveld The world of entertainment technology

25Aug/23Off

Apple patents an Augmented Reality Windshield System for Semi and Fully Autonomous Vehicles

PhilNote: given how many years heads-up windshield displays have been discussed, it is hard to imagine what is original and non-obvious to this patent.

... Today the US Patent & Trademark Office published a patent application from Apple that relates to what's beyond the CarPlay instrument cluster system.Apple is working on a next-generation augmented reality display system included in a vehicle that generates information unto an augmented reality display such as a windshield (or on other windows in the vehicle).

The augmented reality display can include display elements which simulate one or more particular environmental objects in the environment, based on monitoring manual driving performance of the vehicle by a driver.

Apple notes in their patent application that in many situations, a graphical overlay can be provided on an environment that is perceived through a transparent surface, including a window or windshield of a vehicle. A graphical overlay can provide information to an observer, including information which is relevant to one or more portions of the perceived environment. ...

FaceTime Calls on the AR Display

Another feature buried in the patent filing under patent point #092 we learn that  Apple is working on involves FaceTime between vehicle occupants and another vehicle. Apple specifically notes that "In some embodiments, an augmented reality display system included in a vehicle enables visual communication between an occupant of the vehicle and a remotely located user, including an occupant of a separate vehicle." ...

See the full story here: https://www.patentlyapple.com/2023/08/apple-patents-an-augmented-reality-windshield-system-for-semi-and-fully-autonomous-vehicles.html

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