philip lelyveld The world of entertainment technology

10May/24Off

TikTok Will Start Labeling AI-Generated Content to Combat Misinformation

... TikTok is teaming up with the Coalition for Content Provenance and Authenticity [C2PA] and will use their Content Credentials technology. ...

“Our users and our creators are so excited about AI and what it can do for their creativity and their ability to connect with audiences.” Adam Presser, TikTok’s Head of Operations & Trust and Safety told ABC News. “And at the same time, we want to make sure that people have that ability to understand what fact is and what is fiction.” ...

See the full story here: https://time.com/6976614/tiktok-ai-generated-content-misinformation/

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