philip lelyveld The world of entertainment technology

29Apr/25Off

Fake movie trailers were an art form. Then came the AI slop.

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According to an investigation from Deadline, counterfeit trailers have become lucrative enough that some Hollywood studios have asked YouTube for a cut of their ad revenue rather than file copyright complaints and takedowns. Two of the most popular fake-trailer channels — KH Studio and Screen Culture — lost their ability to run ads on their content after Deadline inquired about them.

Jack Malon, a spokesperson for YouTube, confirmed those accounts were “correctly” demonetized for policy violations. He said the company will bar ads on fake trailers when the video’s metadata — which helps tell search engines how to promote it — claims a false affiliation with the original film’s copyright holder, which can “deceive viewers into believing the content is different from what it actually is.” ...

See the full story here: https://www.washingtonpost.com/entertainment/movies/2025/04/28/fake-movie-trailers-ai-youtube/

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