More than 500 tech start-ups have sprouted in sprawling Los Angeles and its environs, according to members of the L.A. tech scene who have compiled the list online as RepresentLA.com. But most of the action is at the beach.
"There's a creative energy to Venice," says James Citron, CEO of Venice-based Mogreet, a mobile entertainment marketing company. "A better quality of life. You can go surfing in the morning, code by day … and the weather's better than Palo Alto."
Some of the early buzz-getters in the burgeoning Silicon Beach movement include Viddy, Mogreet, new retail-meets-celebrity sites BeachMint (Ashley and Mary-Kate Olsen, Jessica Simpson) and ShoeDazzle (Kim Kardashian) and e-card pioneer JibJab. There's also eHow parent Demand Media, streaming video site Hulu, car-shopping site TrueCar and one dominant player from Silicon Valley: Google.
Read the full article here: http://www.usatoday.com/tech/news/story/2012-07-15/silicon-beach/56241864/1