3D TV is dead, replaced by 4K, says BBC controller
Writing in TV trade publication Broadcast, Harrison says "everyone has finally accepted that 3D TV is dead," with the glasses being reserved for gaming and the cinema. So what'll take its place? 4K, aka Ultra HD, Harrison reckons.
4K is more important because it's not a gimmick, Harrison says. He adds it'll soon have more of an impact on the TVs we buy.
"We are years away from being able to make and transmit in 4K, yet it matters far more than 3D ever did: it enables manufacturers to focus on making bigger, better, normal TVs," Harrison says.
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He was also excited about smart TVs, saying they "just stopped being stupid."
Google TV is the most compelling offering, Harrison reckons. But while it's "brilliant" for audiences and producers, he says, it's "scary" for broadcasters.
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