philip lelyveld The world of entertainment technology

22Jan/13Off

DISNEY PREPS INFINITY: NEW UNIVERSE FOR INTERACTIVE GAMING

Disney does not define “Infinity” as merely a game, but as a universe. People can buy Play Sets, which will include traditional game missions, but Disney stresses the importance of the Toy Box mode in which users ”can create their own worlds and drop in objects, characters and power-ups to create their own adventures,” writes Mashable.

The Toy Box mode will allow users to share worlds and experiences, creating an interactive element. The mode will allow characters from different games to interact in a way that mimics the way children play with action figures.

John Blackburn of Disney-owned game studio Avalanche Software (which built “Infinity”)...

See the full story here: http://www.etcentric.org/2013/01/22/disney-preps-infinity-new-universe-for-interactive-gaming/

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